Long Term Investment..

Heylo People, How are you today?

I was reading this advertisement which I received in my hotmail inbox in which the India's best Financial Advisors were guiding on revisiting the principles of long term wealth creation.

But I was looking at my portfolio in which I had Alps Lab of which I got the allotment two years back at Rs 60 now it is comfortably trading at less than Rs 12.

Is this what they commit that it is the benefit of long term ?

Any suggestion